
Hunger rates are rising. With the expiration of Covid-era SNAP benefits alongside inflation, thousands of families who have never faced food insecurity before now worry about where their next meal will come from.
Food pantries are seeing dramatic increases in the number of clients seeking help. It’s only been seven weeks since this most recent increase began, and anti-hunger advocates are tired. Because of an industry-wide fear that there isn’t enough food for everyone, there is pressure to retract, hoard our food, and reduce the amount distributed so that it never outweighs the amount coming in. Fatigue and fears about the future reinforce this inclination. Historically, the food banking industry has been careful to never give away too much food at once lest they run out, even when hungry families clamor for more.

Contrary to every industry impulse, I propose that this is the moment when food pantries should push harder than ever to give our clients as much food as possible. Although meeting the growing demand is an infinitely complex struggle, this is an opportunity to revisit the reason we do this work while uplifting every client’s individual needs. One of the most powerful methods of empowering our clients is by letting clients choose how much of everything they want rather than limiting and rationing our food supply.
Why food pantries should remove as many limits as possible and increase the amount of food available to our clients right now:
1. Setting limits on the amount of food people take encourages them to take more than they otherwise might.

There is ample evidence in marketing research that introducing scarcity increases demand by making an item seem more rare and thus desirable. Clients are more likely to take the maximum amount allowed because limits promote a scarcity mindset, when otherwise they would only take what they need. Studies show that pantries who switch to a no-limits model see clients increase the amount of food they take at the initial transition, and gradually reduce as confidence in their food security increases. We have noticed in my pantry that the clients who are slowest to transition away from a scarcity mindset are refugees, as we serve several families recently arrived from Afghanistan and Ukraine. It makes complete sense that people escaping a warzone have a scarcity mindset and are slower to adopt a mindset of abundance. Limiting their access to food only perpetuates their fears of scarcity.
2. It’s impossible for someone to take too much food.

Every client requires a different amount of food to feel secure. Some people need a full fridge to feel safe, while others only require a couple cans. Preventing clients from taking what they need to feel secure may force them to visit the pantry more often, which overworked food pantry staff will tell you they would rather not encourage! And for many people, that is an unfair demand. One of our clients last week sold plasma to get gas for their car to visit our pantry. Food pantries should minimize the number of visits a client makes with the recognition that they face many other challenges besides hunger. Abuse of welfare is rare (by people in poverty,) although Regan’s “welfare queen” rhetoric continues to color how our society views people who use welfare.
3. We’re here to end hunger.
Although it’s always more comfortable to have the cushion of a full warehouse, the food we distribute is only useful when it is in the kitchens and bellies of the people who need it.

More complex food flow demands should not deter us from making sure every one of our neighbors has dinner every night this week.
It feels counter-intuitive but with the demand rising, it is more important than ever for food pantries to distribute as much food as possible. As organizations responsible for keeping our neighbors fed, we must overcome the innate human instinct to hoard and our own scarcity mindsets in favor of making sure our community has the food it needs to survive.
The goal of every emergency hunger assistance organization is not just to keep people fed for one more day. For organizations committed to ending hunger, we aspire to provide people with the food they need to thrive so that their resources can be allocated towards paying rent, or medical bills, and other essentials. This starts by respecting their individual needs and empowering clients to make their own choices.
The opinions expressed here are solely my own and do not express the views or opinions of my employer.
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